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MARKETING SERVICES
INTERNATIONAL MARKETING SERVICES
Our International Marketing program is created around commitment and creating value for our customers. Our dedicated and experienced Marketing team provides hands-on support through a variety of after-sale services.
In-depth industry knowledge, exclusive relationships, and expert training are just a few of the ways we provide your business with a continued industry education.
Our aim? To work with our customers to build brands and grow sales.
MARKET RESEARCH
Before entering a territory, our team performs in-depth market research to segment and identify potential customers. Our marketing services include creating promotional calendars, staff training, price-offs, and volume rebate programs.
With social media support and digital marketing tools, we strive to optimize the networks of our customers. SEO works to improve organic search and refine the brand experience, while strategic content marketing creates thought leadership and attracts leads. The after-sales marketing support we provide is critical and tailored to our customers.
COLLABORATION
We offer in-depth knowledge and value-added services through our exclusive brand relations in the collaboration phase with our customers and suppliers. Our sales representatives and logistics procurement team frequently attend supplier conferences and trade shows, bringing up-to-date industry trends and innovations to grow your business.
Our sales representatives are qualified chefs who provide expert training for staff and customers, including but not limited to product cuttings, educational product demonstrations, and menu consultations.
LOVE FOR OUR BRANDS
PDL deeply values the brands and businesses we work with, as well as the communities our customers serve. As a Caribbean-based company, we understand the importance of supporting our Caribbean partners and their communities. We are actively involved in sponsoring chefs and food for local community events and assist our Caribbean neighbors when in need.
Working with local media houses enables us to implement and execute successful consumer-driven campaigns and charity initiatives.