PRODUCE MARKET REPORT

OVERVIEW

MARKET REVIEW


Regional Production Highlights - Week of December 29th:

Overall produce conditions are mixed as winter transitions progress. Desert lettuces are improving with above-average quality, increasing production, and softer markets, while Brussels sprouts and green onions remain tight but should ease late December. Citrus is active, led by California navels with strong demand for larger sizes, steady lemon and specialty citrus supplies, tightening Mexican limes, and solid Brix levels. Berry supplies are expanding and pressuring markets lower, while apples show variety-specific tightness amid lower Washington volumes.

Avocados, melons, potatoes, and onions are generally steady, though transportation constraints, holiday demand, weather variability, and select escalations (notably lettuce, certain vegetables, and imports like pineapples and grapes) are shaping near-term availability and pricing. USMCA produce remains tariff-exempt, supporting cross-border supply stability.

 

PRODUCT AVAILABILITY

 

Current Status of Lettuce Production

  • Desert lettuce quality is improving with better structure and longer shelf life.
  • Rain may cause short delays, but availability is expected to rebound quickly once fields dry.

Strawberry and Celery Production Updates

  • Strawberry production is light in Santa Maria and Oxnard, with rain delaying harvests.
  • Celery from Oxnard is managing moisture better, but wet soils may cause intermittent harvest delays.

Brussels Sprouts Supply Challenges

  • Brussels sprouts are extremely tight due to rain, heat stress, and insect pressure.
  • Limited supplies are expected to continue until more southern production becomes available.

Fresh Produce Market Overview

  • Avocado markets remain soft with ample fruit and lower demand.
  • Grape market shifting to imports with higher prices expected through the holidays.
  • Strawberry supplies are increasing, and prices are easing.

California Citrus and Other Fruits

  • Lemon markets are strong, especially for small sizes; imports from Mexico are ongoing.
  • Lime supplies have rebounded after weather delays, with medium to large fruit available.

Vegetable Supply and Quality Updates

  • Green bell pepper supply is steady with good quality.
  • Eggplant production in Georgia has sharply reduced due to cooler weather, tightening supplies.
  • Zucchini and yellow squash markets are rising due to heavy supplies and weather impacts.

Mixed Vegetable Supply Challenges

  • Artichoke quality is good, but supplies are limited.
  • Asparagus supplies are tight due to weather and reduced crews.
  • Brussels sprouts and broccoli supplies remain limited, with escalating prices.

Onions and Potatoes Supply Status

  • Onions are shipping from California and New Mexico, with quality concerns due to heavy rains.
  • Potato supply is stable, supported by storage shipments, with no major challenges anticipated.

Organic Produce Availability

  • Organic vegetable options include a variety of carrots, cabbage, and lettuce.
  • Organic fruit offerings feature apples, bananas, and berries, with availability subject to change.

Exotic Produce Choices for Culinary Use

  • Unique items like baby rainbow carrots, dragon fruit, and golden berries are available.
  • Specialty items such as baby fennel and various types of cauliflower are also offered.

Citrus Varieties Overview

  • The text describes various citrus fruits, highlighting their unique characteristics and uses.
  • Each fruit is noted for its flavor, appearance, and nutritional benefits.

Navel Oranges and Their Characteristics

  • Known as the “belly button” orange due to its distinctive shape.
  • Meaty with a thick rind, making them easy to peel and ideal for fresh eating.

Buddha’s Hand Citrus Fruit

  • One of the oldest citrus fruits, also called Bushukan in Japanese.
  • Lacks flesh and juice, primarily composed of rind and pith, valued for its sweet floral fragrance.

Tangerines: A Kid-Friendly Citrus

  • Sugar-sweet and easy to peel, making them popular among children.
  • Perfect for snacking and juicing, providing a bright-orange juice.

Pummelo: The Largest Citrus Fruit

  • Florida Pummelo is the largest citrus fruit, resembling grapefruit but sweeter.
  • Contains 40% less acid than grapefruit and is highly nutritious.

Florida Oranges: Nutritional Powerhouse

  • Known for high Vitamin C content, with one medium orange providing over 100% of daily value.
  • Ideal for juicing and fresh consumption.

Red Grapefruit: Flavor and Aroma

  • Star Ruby grapefruit is recognized for its color, flavor, and fragrance.
  • The peel is bittersweet and releases citrus aromas when zested.

Winter Squash Varieties Available

  • Includes organic butternut, acorn, spaghetti, delicata, and buttercup squash.
  • Each variety offers unique flavors and cooking versatility, ideal for soups and roasting.

Exotic Culinary Specialties

  • Features unique vegetables like graffiti eggplant, candy striped beets, and various types of endive.
  • These items are sought after for their distinct flavors and culinary applications.

Fresh Herbs for Culinary Use

  • A variety of fresh herbs are available year-round, enhancing dishes with flavor and aroma.
  • Popular herbs include basil, dill, rosemary, and thyme, catering to the growing demand for fresh ingredients.

Microgreens and Specialty Greens

  • Microgreens are available in various types, offering intense flavors and nutritional benefits.
  • Specialty greens require lead time for orders, emphasizing their unique culinary applications.