OAT MARKET BOOM

A TRADITIONAL STAPLE

OATS

You may know this prominent grain type as a traditional staple in breakfast food.

In recent years oats have grown slowly yet significantly in popularity; the increasing trend is observed by consuming oats and oat products worldwide.  

Today, the global oats market is on an upward trend. Research and development in the oats market by key players, and their frequent launch of newly formulated products, has further boosted the market growth.

Major players in the growing global oats market include Weetabix, Quaker Oats, General Mills, Nestle, Kellogg, and Associated British foods!

 

 

SO, WHY OATS?

CONVENIENCE

 

Oats are known for their convenience and versatility. This multi-functional grain is easy to cook and stays fresh for a long time. Oats remain a popular grain in developing countries due to their convenience and affordability. There are endless ways to enjoy this heart-healthy pantry staple, from instant oatmeal and smoothies to animal feed and cosmetic products. However, the use of oats for animal feed has steadily declined with the emerging interest and use of oats in healthy foods for humans. Quick, delicious, affordable, and versatile - not to mention their many health claims. 

A good way to eliminate time in preparing your morning breakfast is to prepare a batch of overnight oats. Overnight oats are the product of soaking the oats overnight, without the use of heat. Soaking helps the starches break down and reduces the natural phytic acid, which may help your body utilize the oats’ nutrients much more efficiently. 

 

For a quick, nutritious recipe 
 

CLICK HERE

 

SUSTAINABILITY

The main agricultural greenhouse gasses (GHG) are methane and nitrous oxide. A single cow, on average, produces between 70 and 120 kg of methane per year. Overall, the dairy process has a significant impact on our environment, especially when considering the scale on which these processes operate to provide the entire world with dairy.                                                                                                                                                                                                                   

Despite what may be a healthier option, most alternative and plant-based products require a lot of processing to reach their final product. Oats, however, are one of the best milk alternatives to reduce your Carbon footprint. A glass of oat milk is responsible for fewer greenhouse gasses than soy or dairy milk. Compared to dairy, oats take a total of 80% less land to grow.  

If you choose to buy alternative milk or plant-based products for their sustainability, it's essential to do your research. The Bridge BIO is an excellent example of a sustainable and plant-based brand. The Bridge BIO produces 100 % organic drinks, desserts, and cooking creams made with carefully chosen and certified ingredients. Including BIO oat milk! All their products are vegan, lactose- and cholesterol-free, and most of them are gluten-free. 

For a healthy dairy-free breakfast option.

 

CLICK HERE

 

DID YOU KNOW?

Compared to almond milk, producing one pound of oats takes one-sixth of the amount of water and resources.

HEALTH

 

Consumer demand for healthy and delicious meals is mainly responsible for the global oats market's upward trend.  Although widely known as a hearty breakfast food, many don't know just how beneficial these grains are. 

Oats are known as a super grain; they contain more healthy protein and fat than other grains and are an excellent fiber source. Oats are gluten-free, whole grain, and a rich source of vitamins, minerals, and proteins. Crucial components such as antioxidants, riboflavin, vitamin, iron, magnesium, and protein are also present in oats. Many new insights about health benefits have emerged over the last ten years. For example, Oats contain a unique fiber called beta-glucan, attributable to lowering blood sugar and cholesterol levels in humans. Studies also show that oats have numerous health benefits surrounding weight loss, constipation relief, and reduced heart disease risk.  

Quaker Oats registered as the first trademark for breakfast cereal in 1877.  Today, Quaker has created a premium brand image among its customers and is one of the leading players in the growing global oat market. Quaker oats provide a great breakfast alternative for kids and adults, offering convenience and a wide variety of oat centered offerings. The brand sells everything from traditional old-fashioned oats to snack bars.  Quaker has even developed both sweet and savory recipes through partnerships that feature their oats in various meals.  

 To see #Quakerstrong Oatmeal Cream Pie recipe.  



CLICK HERE